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Paradise Ranch Country Club for Dogs, the Company Story
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Traditional
kennel transitions to cage-free, true home
environment
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Originally Paradise Ranch
was a typically traditional dog kennel offering extra large indoor/outdoor runs. The facility was attractive, safe, clean and profitable. Paradise Ranch was a success by all of the industry standards. Why then did the Company want to re-invent the wheel? In spite of the Company's achievements, we felt something very important was missing. The dogs paced up and down their long runs, barking excessively, begging their guilt-ridden owners not to leave them. The Company's founders knew this behavior was consistent with the best of kennels, but the "members" of Paradise Ranch had to be more than well cared for, they had to be happier for the Company to be satisfied. |
Kristyn Goddard Owner of Paradise Ranch |
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 Paradise Ranch koi pond. |
Could we break all the rules?
Let dogs out of their runs, let them play together
and have fun? We dreamed of providing an environment
for our members that was more like home. Why not
turn the houses on the property into Bed &
Biscuit Inns, we brainstormed. Doubts crept in. The
kennel industry would shun us. The city would never
let us. The cost would be enormous. The dogs pressed
their noses against their shiny, chain-link
quarters. Their mournful eyes tugging at the very
heart and soul of the Company. The dogs gave us the
strength to do the impossible. Against all odds, Paradise Ranch became the first licensed, cagefree, home-environment boarding and training facility in the United States. We knew we had arrived when pet owners complained to us, "My dog didn't even miss me!" At last our "members" were happy campers. We had listened to our customers, the dogs, and success is so much sweeter now. |
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Copyright 2006© Paradise Ranch, Exclusive Country Club for Dogs